Aside from fashion, beauty and healthy living – my other passion is interior. Its something I’ve always been into from a very young age – I can remember changing my room around and re-decorate at least once a week.

Another hobby was to re-store and paint old furniture (back when shabby chic was so on-trend). I have moved on in many ways – style wise and emotionally (yes, there’s a lot of emotion that goes into decorating!) – and I am constantly getting new ideas and style inspirations.

In the past I used to like a lot of stuff around me to make it ultra cozy and homely, which I think stems from living abroad and away from my family for so many years – as well as different textures and styles mixed together. Now, I am much more in an eclectic and contemporary phase – taking a lot of inspiration from my Scandinavian heritage, with neutral colourings and a lot of natural material (wood, stone, metal).

Its quite handy that I married someone who also likes change; we are now on our fourth property in London, and for each one we’ve bought and sold – its been a different design and story. Obviously, they have all been distinct from each other – which has also been exciting, enabling us to create something unique each time!


I have a lot of go-to´s for my interior fixes, and take inspiration from several designers. I really like British based designer Kelly Hoppen´s designs – which is also very clean and neutral, with an East meets West aesthetic. One of my favourite pieces from this seasons range, are these gorgeous large cross velvet cushions. They are minimal, yet such great statement pieces! With our minimal colour palette – they naturally slotted straight in.



I also love the Zen tableware from her range – the neutral grey and taupe palette looks excellent with our white and grey kitchen; I adore the softer edges, crafted out of hard-wearing stoneware – following the natural look and ethos of the Scandinavian style I was after in this property.



Congratulations to Amy Skinner! You will receive an e-mail shortly – enjoy! Huge thank you to everyone else who took part – more competitions to come! 

Anneli x

(*The winner was selected at random). 

Do you love interiors as much as I do? In which case I am super excited to offer you the chance to win a £200 gift voucher to spend online at Kelly Hoppen! All you have to do is:

1. Like WIBT on Facebook, Twitter or Instagram

2. Sign up for the Kelly Hoppen London newsletter at

3. Leave a comment with your name and e-mail.

I will pick the winner at random on Friday 24th April. Good luck! 

*The competition is open world wide. 



  1. Lynn
    April 17, 2015 / 12:15

    I’m already signed up to Kelly Hoppen’s newsletter, only recently I discovered her website with home interiors, the colour palette’s she uses are beautiful and I love love love!! My dream decor for my future home renovation plans, I would love to have a ‘Kelly Hoppen room’. If I’m lucky, I’ll be spending my winnings on the Zen tableware with mugs. Really enjoy reading your blogs, thank you.

  2. emily omara
    April 17, 2015 / 12:53

    liked and subscibed! thanks for the generous prize!

  3. Rachel Raven
    April 17, 2015 / 13:26

    Liked and subscribed – thank you for introducing me to Kelly Hoppen interiors… I need it all in my life!

  4. Heather
    April 17, 2015 / 13:33

    Done! Fingers crossed!

  5. Anna Frances
    April 17, 2015 / 14:05

    I’d already liked your page and subscribed to Kelly’s website – I’m big fans of both :) I really love the Zen range you’ve picked out above, I’ve been after some grey tableware for ages – very tempted! I’ll be keeping my fingers crossed, what a lovely giveaway. Best wishes, Anna

  6. Fiona Grant
    April 17, 2015 / 14:33

    Done & Done! Your flat looks brilliant!

  7. April 17, 2015 / 14:38

    Liked and subscribed – and spent way too much time browsing Kelly’s collection, just gorgeous! x

  8. Sarah
    April 17, 2015 / 14:42

    Love your new place…a full tour/ story of how you decorate each space would be great!

  9. April 17, 2015 / 15:24

    You have a beautiful home and a fantastic eye for design and matching furnishings together. The cross cushions from the new Kelly Hoppen range are perfect as they are big and great for snuggling up on the sofa with and black and white always looks so good together – never dated. Liked and subscribed as requested.

  10. Vanessa
    April 17, 2015 / 15:25

    liked and subscribed. why haven’t I done it before?!
    just moved into our first home so if I was lucky enough to win this would come in very handy!

  11. Marina
    April 17, 2015 / 17:00

    Liked and signed up! Now for a little browse of the website…

  12. April 17, 2015 / 17:39

    Great article with some Hoppen gems too!
    Been coming back to your blog every so often and it’s always been a bookmark on my browser!
    Keep up the great blogging Anneli! :)

  13. Kathrin
    April 17, 2015 / 18:14

    As a kid I also used to move my furniture around at least once a month. I think you can achieve big differences with just moving a couch from one place to another or adding some little details here and there.. it’s fun to play around wtih. Would love to update my flat with this gift voucher!

  14. April 17, 2015 / 18:25

    Those pillows are so gorgeous! What a fun giveaway!

  15. Astrid Sharman
    April 17, 2015 / 19:12

    Really enjoy seeing the home updates, we’ve almost finished our renovation. We’ve also gone for the marble worktop so its nice to see how you style the rest of your home so I can nab your ideas ;) It’s hard work but will be worth it in the end. X

  16. April 17, 2015 / 19:23

    Love your blog Anneli! I check it religiously, I just love your style. Thanks for introducing me to so many great items – I can now add Kelly Hoppen’s designs to that list!

  17. Bridget Stamp
    April 17, 2015 / 19:57

    Wow! All the steps followed – I already follow your blog and Instagram feed. Kelly Hoppen homeward is so lovely – I just love the idea of ‘home jewellery’! I’m just finishing up the last of a lot of renovation work on my very first home and I’m so excited to get my teeth into the interiors having spent what seems like such a long time watching it being rebuilt from pretty much the rubble up!

  18. Natalie Houston
    April 17, 2015 / 22:46

    I absolutely love ur website and get a lot of inspiration from what u post. I have recently moved home and I’m looking at re designing the interior side if things from winning this prize I could really do what I have in my head I have a passion for interior but recently having a baby all my money gets spent her so being able to treat myself to a few little treats for the home would be just fantastic!!

  19. Jill
    April 18, 2015 / 04:17

    Can you tell me what the name of the paint is in your space? Such a pretty grey!
    Thanks so much!!

  20. Lisa baker
    April 18, 2015 / 07:07

    Lovely interior inspiration! Great competition too! Lisa xx

  21. April 18, 2015 / 09:32

    All signed up everywhere!
    I love the colour scheme you have chosen. So calming and fresh.
    I could never keep my kitchen that clean and tidy!

    Fabulous inspiration as we are currently renovating our cottage

  22. Sara Nybø
    April 18, 2015 / 11:49

    Følger på instagram og har signet opp! :D Tusen takk for en super inspirerende blogg som lyser opp en litt trist eksamenshverdag nå :)

  23. Heather Wilson
    April 19, 2015 / 16:55

    Done and Done! Both brilliant websites x

  24. Linda
    April 20, 2015 / 07:10

    I like interior in my early age as well,I have huge passion on letting my house be beautiful and comfort.
    So now I do furniture export,i love this job, I am from China.
    Hope we can talk if we have any opportunity.

  25. Jana
    April 20, 2015 / 08:01

    Done and done x

  26. Linda
    April 20, 2015 / 11:52

    Liked and signed up! I only recently discovered Kelly Hoppen’s products and I’ve been waiting for some kind of sale or discount code to purchase some of that tableware, love it all!

  27. Amy Skinner
    April 20, 2015 / 15:15

    Followed twitter and instagram amybell149, signed up for emails. I am loving the website, such an amazing selection of products, going to have to start a Kelly Hoppen fund

  28. Tamara
    April 20, 2015 / 18:51

    Fabulous! So chic…

  29. Katrina
    April 20, 2015 / 22:35


  30. April 20, 2015 / 23:18

    You have such a beautiful home! ( with an amazing colour scheme) I have been reading your blog for a while, and love the fact that you cover interiors as well, which is a little passion of mine :) Thanks so much for this giveaway, it has been a great way to discover a new amazing designer… I already want the zen dinner set, the ruffled edge dinner set, the symmetry bed linen… so many nice items! xx

  31. April 21, 2015 / 18:42

    Done :-) Thank you.

  32. April 21, 2015 / 19:10

    I’m already signed up for Kelly Hoppen’s newsletters, like you I love her designs! Your home looks fabulous! We recently bought a place that is a bit of a ‘fixer upper’ and I’m loving the project of making it our own!

  33. Lucy Dawson
    April 21, 2015 / 19:14

    Hello! All done… Totally love your blog it has given me so much inspiration! We are currently decorating our house and those cushions would look amazing!! X

  34. Carol
    April 21, 2015 / 19:28

    Love your flat and Kelly Hoppen’s designs. Fingers crossed! x

  35. Lu
    April 21, 2015 / 22:11

    Thank you!

  36. Michelle
    April 22, 2015 / 09:02

    Liked and subscribed! Love your new home décor – so calm and tranquil x

  37. Hanna Rose
    April 22, 2015 / 13:19

    All done….would love to update my new room when I move flats this summer! x

  38. Rebecca Faith France
    April 22, 2015 / 14:53

    Liked & subscribed. Just discovered your blog and love it! Kelly Hoppen is my favourite designer so great competition thank you!

  39. Sarah
    April 22, 2015 / 20:14

    Done and done! I’m currently redecorating our new home and taking a lot of inspiration from the Scandinavian clean lines and neutral palette!

  40. Lydia Frew
    April 23, 2015 / 07:18

    Signed up and following on Instagram

  41. Anna Radon
    April 23, 2015 / 11:50

    Hi Anneli,
    What a great giveaway, hope that one tiny place on the other side of the world also counts? I have recently moved from UK to a small town in New Zealand where with my husband we finally bought our first home! It’s a proper project house so we are currently sitting on our camping chairs in the dining room, imagining what our home will look like in the end :) that’s why any of your blog entries touching on the subject of interiors are my absolute favourites (even though they make me feel a bit homesick;) )
    Kelly Hoppen’s designs are beautiful, very classy and timeless pieces. Altogether great source of inspiration. Thanks for that*
    Liked & subscribed.

  42. Rachael Arscott-Breeze
    April 23, 2015 / 15:43

    liked, subscribed and fingers crossed! So pleased I spotted this, love finding new and exciting blogs to follow!

  43. Karen D.
    April 23, 2015 / 20:36

    Liked and signed up. Loved what you did with your flat, very inspiring!

  44. Ali Hayden
    April 23, 2015 / 23:17

    Love Kelly Hoppen design!! Love this page too :)

  45. Peter Casey
    April 24, 2015 / 08:27

    Hey there, so glad I found your blog it’s beautifully presented. I also love KH and am already liked and subscribed. I have bought around 30 items from her range over the past 12 months. As I live in Australia, unfortunately I have spent up to 4 times the amount of the original prices of the products due to the exchange rate and expensive international delivery costs. I don’t complain though, I look at it as an investment… I’m so proud to have a home full of KH products.

  46. May 26, 2015 / 12:53

    Thanks for sharing your thoughts. I really appreciate your efforts and
    I am waiting for your next post thank you once again.

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